Denver Museum of Nature & Science- Social Media & Digital En

October 2019 - Present

Creates, strategizes, and executes social media campaigns (paid and organic) across all social platforms
Manages engagement on all social media platforms on behalf of the entire Museum
Manages a team of 25 content creators
Increased social audience by 20,000+ followers across platforms
Increased impressions across platforms by 140%
Works closely with senior management to continually develop, refine and execute social media strategies and editorial calendars with goals to grow audiences, increase engagement and drive brand awareness and sales
Stays current and deploys social media best practices and current digital/social trends to optimize engagement and increase revenue and attendance through strategic engagement
Responsible for managing and optimizing website
Creates, strategies and executes email marketing campaigns

North Birmingham Dental Care, Birmingham, AL — Marketing and

September 2014 - July 2019

Developed internal marketing campaigns that translated marketing objectives across business units into clear and motivating creative strategies
Oversaw the creation and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
Supervised all aspects of social media interaction between customers and the company, and ensured a positive customer service experience